Tag: media strategist

With the disruptiveness of the Covid-19 pandemic, we saw shifts across all human habits, with one in particular that stood ...

Brands should be using the opportunity to facilitate more intimate connections with customers through more empathetic tonality in their messaging ...

It was almost a year ago that the media agency world was thrown into indignant turmoil with the announcements that ...

Like any other budding media investment opportunist, I often call it like I see it, holding my partners accountable for ...

Standard Bank and its media agency OMD have proven that the future of customer marketing is branded content. Shireen Jaftha, ...

I was asked this question a few weeks back: “What can one do to become a strategist?” That's a great ...