Inspiring customer loyalty through peronalised shopping experiences
In the age of digital transformation, it is critical to guide your target audience through the customer journey from interest ...
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Tag: media
#MediaEntrepreneur: Siko-Shosha’s The Dumile Group blazes a creative trail
For Sibulele Siko-Shosha, storytelling is the pulse that connects people. And she should know. The founder of The Dumile Group ...
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New managing director for Kaya 959 as Sibongile Mtyali steps up to lead the station
Sibongile Mtyali is the new Kaya 959 managing director, taking charge of the Gauteng station from 1 June 2021. Mtyali ...
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Radio drive time is not about tomatoes
I was listening to afternoon drive-time earlier this week on CapeTalk Radio and the stand-in presenter opened with a 10-minute ...
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Insource or outsource? Appreciate upsides and downsides before taking action
In assessing whether to outsource or insource there are clear advantages and disadvantages to the two choices facing marketing executives.
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The real value of company compliant templates and content governance
The real value of brand-compliant templates and brand governance lies in the ability to remove the content clutter from the ...
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