EXCLUSIVE: Saarf confirms potential new research currency to replace AMPS
Since the demise of AMPS, marketers and media agencies have been left with a void in marketing research. But the ...
Read moreDetails
Tag: media
PwC defends its media research report
Research and auditing firm PricewaterhouseCoopers South Africa (PwC) has defended its annual PwC Entertainment and Media Outlook forecast, after media ...
Read moreDetails
EXCLUSIVE: MA(SA) to revitalise its efforts for marketers
The Marketing Association of South Africa (MA(SA)) is on a drive to revitalise its efforts to represent marketers. Michael Bratt ...
Read moreDetails
How Beyoncé pregnancy pics challenge racist, religious, sexual (and media) stereotypes
On the first day of US Black History Month, Beyoncé revealed her second pregnancy in a series of striking and ...
Read moreDetails
Fake news: The internet has turned an age-old problem into a new threat
The year 2016 will go down in history as the year in which fake news really took centre stage. It ...
Read moreDetails
Get on course to a blockbuster career in advertising and PR
CYBERTORIAL* The Cannes Lions is one of the biggest and most glamorous annual international advertising festivals in the world. In ...
Read moreDetails
