With more than 25-million consumers utilising social media in South Africa, it is a golden opportunity for marketers and companies to reach customers, build reputations and increase sales. T... Read more
Multi-skilled employees give companies more options when restructuring as they’re experienced enough to cover many different areas. It also aids when one department needs resources. Instead... Read more
We all know the phrase ‘business as usual’. But should it really be business as usual even during a crisis in the advertising industry? If there is one thing the Covid-19 pandemic continues... Read more
Park Advertising is helping community stations get back on air after four broadcasters were destroyed during the recent unrest. Read more
According to the recently published 2021 Social Media Landscape report by Ornico and World Wide Worx, there are currently 38.2 million internet users in South Africa (about 64% of our total... Read more
Brands should be using the opportunity to facilitate more intimate connections with customers through more empathetic tonality in their messaging and humanising/personalising their customer... Read more
