The fragmented media space, which the brands and consumers live in, creates an even bigger complexity for advertisers and their ability to break through. Read more
Political leaders’ use social media as a one-dimensional space where they can dish out information in the form of monologues and updates with little to no room for interaction. Read more
Google yourself because there’s a multi-billion dollar personal data eco-system that keeps growing every milli-second of every day, charged by data from you. Surely you want to know what you... Read more
A mix of local and global business out to pitch at the moment, much of it locally run. While clients are keeping cards close to their chests, long-standing business is being reviewed. Read more
New agency group Meta Media has announced the appointment of Kagiso Musi as its inaugural managing director. Speaking on the appointment, Chris Botha, group managing director of Park Advert... Read more
The creation of Park Advertising last year, and the introduction of Meta Media alongside The MediaShop, has caused a bit of confusion. Chris Botha, managing director of Park Advertising, has... Read more
