Tag: MMA

Rather than work in isolation in silos, industry bodies within the South African advertising space need to come together with ...

The nomination process for the Marketer of the Year award at the inaugural Marketing Achievement Awards is still open, having ...

Originally planned to take place next week (2-4) April the inaugural Marketing Achievement Awards and Summit has been moved to ...

Attacks on credibility and trust in media being undermined is a threat to media freedom. The viability of our public ...

One of the biggest challenges to mobile advertising is the universal lack of standard/agreed definitions around mobile ‘viewability'. South African ...

Viewability is the number one concern facing digital advertising... and the reason why South African agencies and publishers should get ...