Tag: mobile marketing

The MMA Smarties Awards South Africa evening was a triumphant showcase of strategic creativity, data-driven excellence and tech-enabled impact. “SMARTIES ...

"Build it and they will come" — one of the most persistent, and flawed, beliefs in e-commerce. It’s a tempting ...

Industry marketing body MMA Global launched the AI Leadership Coalition (ALC) earlier this year, and now it’s arrived in South ...

The new workplace is an ever-evolving landscape where each generation brings its own distinct perspectives and aspirations – and this ...

The world of marketing is a very different place from the one we inhabited just five short years ago. The ...

In the swiftly changing realm of digital marketing, location-based marketing (LBM) has emerged as a revolutionary strategy, leveraging geographical data ...