Effective Measure’s ‘South Africa Online’ report tells us that 74% of the 40 128 380 local unique browsers in December were from mobile devices. Read more
The Mobile Marketing Association South Africa (MMA SA) celebrated creativity, innovation and talent across mobile marketing at the MMA SA Smarties Awards 2016, held at Elangeni Hotel in Durb... Read more
Kantar and its companies, Added Value, Lightspeed GMI, TNS and Millward Brown recently held a mobile masterclass at the Four Seasons Hotel Westcliff. The event aimed to explain to clients ho... Read more
In ‘Game of Thrones’ there’s an epic quest to unite the Seven Kingdoms. In marketing, it’s quickly becoming the same kind of conversation as we look to unite the Seven Screens of... Read more
Almost every year, we hear, “This is the year of the mobile”. As the number of mobile devices on the planet increases, we all nod and agree, every year… But as marketers, while it is i... Read more
The mobile phone is now firmly entrenched as a part of the marketer’s toolkit — but the art of successful mobile marketing is still young and rapidly evolving. Over the past year... Read more
