Tag: Out of Home media

The Kenyan media landscape has become dynamic and diverse thanks to forward-thinking government policies and accomplishments in the mobile sphere. ...

Alasdair Muller is the head of sales for JCDecaux’s Sub-Saharan Africa division. He and his team recently won the Media ...

The perennial question for out of home media operators in Nigeria set out to answer is: “How many billboards do I ...

Taking brands out-of-store revolutionised the activations industry by transferring activations to touch-points as diverse as forecourts, malls, nightclubs, street corners, ...

Next time you’re in a retail environment, look around you: when it comes to products, be it tech, FMCG or ...

The possibilities of mall media, a little-understood OOH medium, are a creative option for brands. “Mall media can build new brands, remind ...