There are challenges still facing media measurement in Africa, but the mobile phone, for one thing, is improving matters, as is the Pan African Media Research Organisation. Read more
The final day of this year’s #PAMRO2019 conference offered up six more thought-provoking presentations, discussions, and two accolades awarded. Read more
With an estimated 4.1 million people living with some form of disability in SA, brands need to pay attention to this untapped and bankable market. Read more