Tag: pitching

Agencies must become more proactive, instead of passive, and need to grow some teeth to rebuild trust, a global media ...

What does it take for agencies to win big media accounts with clients? Is there a secret formula or strategy? ...

In a market place obsessed with prices and rates, it appears that unless you can win the race to zero as ...

A group of Advertising Media Forum (AMF) members has compiled pitching guidelines for the industry in order to open up ...