Tag: Primedia Outdoor

The commuter market is the country’s single biggest consumer market, comprising approximately 22.6 million people (AMPS, 2015) and offering a ...

Media Moves… TheMediaOnline's weekly round up. Nedbank shows the way on small outdoor advertising format.Phat Joe joins ECR to host daily ...

The perennial question for out of home media operators in Nigeria set out to answer is: “How many billboards do I ...

Taxis arguably have a reputation as the bane of South African roads. If you’ve had a run in with one ...

Out of home media has long been undervalued in relation to other media, simply because it is so difficult to ...

Out-of-home (OOH) advertising is finally on an equal footing with other forms. This after the Outdoor Measurement Council (OMC) brought ...