Tag: public relations

The term ‘traditional PR’ should be scrapped from the industry’s language. If you’re saying you are doing anything ‘traditional’ now, ...

With a growing range of plant-based and meat-alternatives on the market and increasing interest among meat-eaters to engage in this ...

It used to be that journalism was the stronger player in the relationship, but now as a result of cuts ...

Much of what was learned in 2020 will continue to shape the communications landscape in 2021 and beyond. I urge ...

In simple terms, a PR professional is an ‘image or reputational shaper’, our business role is to generate positive publicity ...

As communications professionals, one of our many roles is to use various communication tools to relay or share news and ...