A year of big moves for media research
In 2016, the media research space saw some major movements, both positive and negative. Michael Bratt takes a look at ...
Read moreDetails
Tag: SAARF
Radio and race: Seeking the truth via audience research
The Broadcast Research Council is about to release its first Radio Audience Measurement data. Already, the picture - particularly around ...
Read moreDetails
A life well lived as industry bids farewell to AMPS
The media and marketing sector this week bid farewell to the 40-year-old All Media Product Survey (AMPS) and also revealed ...
Read moreDetails
Snapshot of the last AMPS results ever
The last AMPS topline results came to light this week, marking the end of an era for Saarf and the ...
Read moreDetails
Last chance to book for last AMPS results
South Africa’s very last AMPS run, the Jan15-Dec15 results, will be released next week, the South African Audience Research Foundation ...
Read moreDetails
The ‘racist’ plot to destroy the Cape Times failed. Or did it?
OPINION: I for one would love to believe that if people aren't reading your newspaper, it's thanks to a racist ...
Read moreDetails
