New research conducted for the World Federation of Advertisers (WFA) has identified the seven key ways that brand marketing is most likely to annoy consumers. Social media agency, We Are Soc... Read more
A growing number of consumers are turning to social media as their first point of contact when they have a question or complaint for a brand with which they do business, says Gordon Geldenhu... Read more
The past few months have seen a flare up of racist incidents in South Africa, mainly Cape Town. Many involve vicious white on black attacks and the alleged perpetrators will hopefully feel t... Read more
CYBERTORIAL: Video is making the radio star. And it’s not just video. Social media, websites and portals, streamed audio and apps are all helping to take radio campaigns to a whole new level... Read more
The world of social media causes interesting mixups. Personal and business lives are much closer these days than in a past when one’s personal and business activities were easily differentia... Read more
Let’s encourage Zuma to bash whites
I am all in faviour of President Jacob Zuma continuing his sniping campaign against whites and blaming everything on apartheid, says Chris Moerdyk. Not that I agree with him, heaven forbid.... Read more