Tag: sport sponsorship

In a recent speech, UN secretary-general António Guterres called upon “every country to ban advertising from fossil fuel companies”. He ...

With sports streaming on the rise, traditional broadcasters are no longer the gatekeepers of sports content. Let's consider the implications, ...

Alongside the Euro 2020 football spectacle runs a carnival of corporate advertising – often marketing unhealthy products such as alcohol, ...

The concept of networking radio stations is not new. But what is the thinking behind the decision that Robert Marawa ...

Sport in SA is an extremely lucrative landscape whether you’re a player, a sponsor, or a fan. Despite the global ...

Sport is a crowd-puller but advertisers have realised they can't rely only on traditional marketing, so they have learnt to ...