The State of Video authors predict that the video marketplace will reconfigure itself from serving a few hundred large advertisers to a few million small ones. Read more
There is most definitely is a future for African SVOD services. The secret is to not just emulate what’s already out there. We’re playing our own game, not emulating Netflix. Read more
Huge technological advances in the production and consumption of feature films have led, yet again, to the claim that cinema is dead. Digital film making, distribution and projection have se... Read more
Data from GfK’s recent ViewScape study shows that some younger subscribers are starting to turn away from linear TV, including pay TV, in favour of SVOD alternatives. Read more
TV previously dominated ad spend, garnering up to 80% of the ad budget. But its future is under threat as alternative screens threaten the future profit margins of pay-TV networks. Read more
The BRC recently invited the Johannesburg media industry to hear three international speakers discuss future trends in the measurement of TV and video. This is what they had to say. Read more
