Tag: TV advertising

A strong post pandemic trend is proving that digital adoption has augmented its usage and growth for the benefit of ...

Despite the rapid adoption of over-the-top television services brought on by the pandemic, linear television is still very much alive ...

DStv Media Sales has bolstered its Discovery Network commercial portfolio and will now be representing all Discovery channels as the ...

OTT, digital TV, streaming -- whatever you call it, the options for delivering a targeted message are strong. There’s also ...

The video ad world will change more in the next three years than it has in the past 60.

The TV industry — its advertising business especially — must retool, and do it now. Here’s what it means to ...