365 Digital’s inaugural Ad Tech Masterclass event this week offered some fascinating insights. Here are the key takeaways. Read more
24.com’s mobile advertising study delivered some fascinating insights into how various ad formats affect different phases of the marketing funnel. Read more
Tiso Blackstar has been awarded YouTube innovation funding from the Google News Initiative, which aims to promote new ideas and strengthen newsrooms’ digital video skills around the world. Read more
New Vizeum Johannesburg managing director Byron John is looking to shake things up, by working smarter and letting data take the lead. Read more
An abject lesson for the SABC? How digital migration and cable cord cutting has seen the US over the air television audience boom. Read more
For those doubting the power of social media video advertising, they need only look at PEX’s recent research. The platform, which is a global video and music search engine used by all... Read more
