The term ‘traditional PR’ should be scrapped from the industry’s language. If you’re saying you are doing anything ‘traditional’ now, you’re on the path to becoming obsolete. Read more
OTT, digital TV, streaming -- whatever you call it, the options for delivering a targeted message are strong. There’s also some new and interesting media formats to help break through the cl... Read more
The World Association of Newspapers and News Publishers annual World Press Trends report reveals some key insights about the state of publishing. Read more
Animated videos help businesses and organisations simplify their message and show their target audience who they really are. Read more
While 2020 was undoubtedly an extremely difficult year for the world, it was a mixed one for large parts of the media and entertainment industry. This article is part of the Davos Agenda. Read more
The video ad world will change more in the next three years than it has in the past 60. Read more
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