Briefly…Bushmills launches international competition on St Patrick’s Day; judging panel announced for 2011 Diageo Africa Business Reporting Awards; HMC Seswa appointed as SA representatives for the world’s Premier Business Awards; Sheikh Ahmed bin Saeed Al Maktoum to receive Dubai Lynx Advertising Person of the Year award; and Activated Kinder Joy brings magic to families
Bringing home the Bushmills distllery
A global competition, launched by Bushmills on Patrick’s Day, will see the winners have the famous Irish distillery visit their country – and South Africa is one of eleven countries taking part. Colum Egan, the distiller, is offering two friends the chance to work alongside him for two weeks, to learn the skills of whiskey-making that have been alive and well in the Bushmills area for over 400 years, after which Colum will pack up the best bits of the Old Bushmills Distillery to go on tour. Destination? The winners’ home country.
“We’re going to bring two friends here, give them behind-the-scenes access to the distillery, £5 000 spending money, luxury penthouse accommodation and the chance to make their own unique blend of BUSHMILLS Irish Whiskey,” Egan said. “Then we’re going to take the distillery on tour, when we pack up some of the equipment, people and whiskey that make our distillery the home of the world’s Best Irish Whiskey, and bring them to the winner’s home country for the ultimate BUSHMILLS party, where the winners and their friends will be the guests of honour.”
To stand a chance of winning enter via the Bushmills South Africa Facebook page – Facebook.com/bushmillssouthafrica – and the selected country finalist will be flown with a friend to the Bushmills Distillery in Northern Ireland for the final stage of the competition – Bushcamp.
International judging panel announced for 2011 Diageo Africa Business Reporting Awards
Diageo has announced the panel of judges for the eighth Diageo Africa Business Reporting Awards to take place on June 30, 2011. These annual awards were launched in 2004, as a practical response to encourage more prolific reporting of economic opportunity in Africa and to celebrate excellence in business journalism. This year sees the return of several esteemed judges drawn from the media, business, government and development sectors. The 2011 panel consists of:
Dr Shantayanan Devarajan is the Chief Economist of the World Bank’s Africa Division and maintains ‘Africa Can’, a widely read blog on topical issues relating to the socio economic development on the continent. He has lectured in business schools across the globe on stimulating the private sector in Africa.
Zeinab Badawi is an international news broadcaster and presenter on BBC World News Today, as well as a trustee of the BBC World Service Trust.
Baroness Shriti Vadera is a former government minister for the Department for Business, Innovation and Skills. Baroness Vadera was formerly a Minister in the Department for International Development and a member of the HM Treasury’s Council of Economic Advisers, as well as a special advisor to Gordon Brown.
Stephen King is an Investments Partner at The Omidyar Foundation. Prior to this position, he was Director of the BBC World Service Trust and worked for more than 15 years with international development agencies in Asia, Africa and in North America.
Dr Alhaji Bamanga Tukur is the Chairman of the NEPAD Business Group. He is also chairman of BHI Holdings Limited and executive president of the African Business Roundtable.
Professor Wiseman Nkuhlu is the former CEO of New Partnership for Africa’s Development (NEPAD). He is currently chairman of Pan-African Capital Holdings (Pty) Ltd, and a director of Old Mutual PLC, Kagiso Trust Investment and Virgin Atlantic South Africa.
The judging panel will be chaired by Diageo’s Chief Executive, Paul Walsh. The panel will select the winners across all eleven categories:
Best ICT feature
Best Finance Feature
Best Infrastructure Feature
Best Agribusiness/ Environment feature
Best Tourism Feature
Best Use of New Media in a Story
Best Business News Story
Best Business Feature Story
Media of the Year
Journalist of the Year
The winners will be announced at a gala ceremony on 30 June 2011 at the Landmark Hotel, London.
HMC Seswa appointed as SA representatives for the world’s Premier Business Awards
HMC Seswa Corporate Communications has been chosen as the South African representative for the 2011 Stevie Awards. These globally recognised awards were created in 2002 to honour and generate public recognition of the efforts, accomplishments, and positive contributions of companies and business people worldwide.
The aim of these awards is to raise the profile of exemplary organisations and individuals among the press, the business community, and the general public. In short order the Stevie has become one of the world’s most coveted awards.
“Our most successful representatives are independent public relations practitioners with extensive contact and strong ties to their national public relations, advertising and corporate communications communities and we believe that HMC Seswa has those qualities,” says Michael Gallagher President, the Stevie Awards.
“We see our role in creating the awareness of the awards in South Africa and encouraging different companies to participate as well as giving the South African Business and individuals an opportunity to shine in the global stage through these awards,” says Mbali Msimango, HMC Seswa Practice Group Head.
The International Business Awards final entry deadline is on June 8 and the awards ceremony will be held in September 2011 in the United Arab Emirates. The Stevie Awards for Women in Business entry deadline is 31 August, and the event will take place in New York on the 11 November 2011.
The Stevie awards for Sale and Customer Services took place earlier this year and entries for the 2012 awards will be open from July 2011 and entries will be accepted on the 12 October 2011.
To enter any of these awards, please visit www.stevieawards.com <http://www.stevieawards.com/> to obtain an entry kit.
Sheikh Ahmed bin Saeed Al Maktoum to receive Dubai Lynx Advertising Person of the Year award
The Dubai International Advertising Festival has announced that His Highness Sheikh Ahmed bin Saeed Al Maktoum, chairman and CEO of Emirates Airline & Group, who has been instrumental in establishing the company as a global brand, will be presented with the prestigious 2011 Dubai Lynx Advertising Person of the Year Award. The Advertising Person of the Year Award honours someone who by their efforts, energy and dedication, has lifted the presence and profile of the region within the international advertising, marketing and communications community. Through effective and creative marketing as well as a commitment to sporting sponsorship, Sheikh Ahmed has kept Emirates at the forefront of the airline industry.
HH Sheikh Ahmed Bin Saeed Al Maktoum will be honoured during the Dubai Lynx Awards Ceremony and Dinner to be held on 30 March at the Madinat Jumeirah Arena in Dubai.
Activated Kinder Joy brings magic to families
Primedia Unlimited’s shopping mall activation specialist, Mall Active, has been appointed as the agency of choice in increasing the brand awareness of the Italian children’s chocolate eggs, Kinder Joy. A fully interactive, custom designed “Kinder City for Kids” was developed by Mall Active for the activation, boasting exciting interactive areas for children of all ages to enjoy themselves and to encourage interaction with the brand.
The stand consisted of four areas which featured various activities for the children including colouring in, toy building and interactive video games. The centre piece of the stand was a 2m high rotating egg with backlit logo, branded facia with backlights and quaint white picket fence framing the stand.Controlled access to the stand ensured that the enthusiastic children couldn’t venture out of the play area and that the kiddies explored and played in safety.