Media Moves… TheMediaOnline’s weekly round up. Exciting new lineup for OFM: No April fools. King James boosts social media team with key hires. Paarl Labels appoints new MD. Moves at Fly on the Wall. HKLM celebrates a decade with new appointments. Fresh Moving Tactics energy enters the world of digital signage. SAS appoints Desan Naidoo as MD for Southern Africa. Butter Knife PR to manage communications for Grant’s And Glenfiddich. LGR Telecommunications chooses Red Ribbon Communications. Amstel announced as new sponsor for 19th annual MTN SA music awards. All the moves in media.
Who’s moved where
Exciting new lineup for OFM: No April fools
OFM is making changes to its presenter line-up as of 1 April 2013. Johrné van Huyssteen takes over the mid-morning timeslot (09:00 to 12:00) Monday to Friday. Van Huyssteen will also present new two-hour talk show on Sunday, Kom Praat Met My, Johrné, Sunday 22:00 to midnight.
Yolanda Maartens will move into the 12:00 to 15:00 slot. Her soothing voice and natural radio ability will enhance the sound of the station. She is already a well-loved presenter.
Martin van der Merwe and Isabel Venter join the team in April. Van der Merwe previously hosted the afternoon drive show on TuksFM in Pretoria. He will present an energetic afternoon drive show from 15:00 to 18:00, Monday to Friday.
Isabel Venter joins the OFM team after years of broadcasting at Vaal community radio in Vanderbijlpark. She will be on the air from midnight to 04:00, Monday to Friday. She will also present the popular Saturday Party Zone from 19:00 to 22:00. Venter will broadcast from OFM’s third Central South African studio at the Emerald resort and casino in Vanderbijlpark.
From April the OFM will extend it’s agricultural offering due to listener demand. The programme will air Monday to Friday from 04:00 to 06:00 with Christie Hansen presenting. Hansen returns on Saturday morning from 09:00 to 13:00.
On Sundays James Kilbourn will present the new ‘sound’ all request show. Listeners can look forward to owning the OFM playlist via social media, text message and by a voice message recording service that will be available 24 hours a day.
An exciting addition to the OFM offering includes The Global Top 30 Countdown; Sundays from 13:00 to 16:00 presented by the breakfast club on OFM’s Anna Visser.
In a bold move OFM will open its airwaves; encouraging the next generation radio presenter to train and learn on Central South Africa’s number one commercial radio station. Midnight to 03:00 and 03:00 to 06:00 on Saturdays and Sundays will not have permanent presenters. “These shows have been earmarked to train and teach the next generation radio presenter who has a desire to want to play good music all day, to make a difference in someone’s life and to work in an industry that is forever changing, dynamic and challenging.” says Nick Efstathiou.
King James boosts social media team with key hires
Society, the social media and content marketing division of King James, has expanded with a number of recent hires. Anna-mart Fourie, previously a copywriter with Saatchi & Saatchi At Play has been appointed as head of content, and Sifiso Mazibuko, previously Facebook innovations manager at Habari will now lead social media strategy.
“When King James decided to establish a social media company we felt strongly that there was a missed opportunity in South Africa to get social content and campaigns to the same level of strategic and creative excellence as other marketing disciplines. The new additions to the team are just part of an ongoing effort to bring genuine experience and proven talent to what is often seen as the wild west of communications,” said Dan Pinch, founder and creative director of Society.
Society has grown from a start-up of three people to ten social media specialists in the last year and is one of the fastest growing parts of the King James Group. Current clients include Johnnie Walker Africa and South Africa; J&B West Africa; Bell’s Whisky; Europcar; Steri Stumpie; kulula.com and Santam amongst others.
Paarl Labels appoints new MD
Printing professionals, Paarl Media, have recently appointed Luke Papadopoulos as managing director (MD) for Paarl Labels. Paarl Labels produces UV flexo self-adhesive labels and is one of the 10 specialised printing operations of the technologically advanced printing company, the Paarl Media Group.
“Having joined the Paarl Media Group in 2007 as general manager – sales and customer services at Paarl Print (now Paarl Media Paarl) to being promoted to the commercial manager at Paarl Media Gauteng, Luke has extensive printing, planning, logistical and customer service experience,” says Nico Grobbelaar, executive director – human resources, Paarl Media Group. “The appointment to MD was a natural progression in his career with us. It is imperative for Paarl Media to nurture the talent within our organisation.”
Moves at Fly on the Wall
Directors Sean Metelerkamp and Chris Bisset have joined co-founder Bryan Little at Cape Town production company Fly On The Wall.
Metelerkamp first job since joining Fly On The Wall was Puppets vs. Pantsula, a Diesel + EDUN fashion film for Vice Magazine, shot in Soweto. He directed the original Die Antwoord music video, Zef Side, which has just fewer than 14 million views on YouTube; won a D&AD Yellow Pencil for Best Music Video; and won The YouTube Play competition.
Since joining Fly On The Wall, Bisset has been working on a top-secret project for the Venice Biennale, which he can’t talk about. He was named Best Newcomer at the 2012 DStv Film Talent Celebration Competition for his documentary A Procura de Pancho (Looking for Pancho), about Mozambican architect Pancho Guedes. Bisset has shot an acclaimed music video for Bateleur, as well as commercials and campaigns for the likes of Dove, Woolworths, Clinique, Old Mutual, and Arwa
HKLM celebrates a decade with new appointments
Thursday, 7 March 2013, marked a landmark in the history of HKLM as the agency and more than 100 guests celebrated a decade of ‘ideas delivered’ with a special event in Sandton. With many awards under its belt, a staff complement of 65 and a footprint spanning Africa and the Middle East, it certainly was a milestone worth celebrating.
Added to this, the agency appointed new directors in the form of client service director Julia Leuner and executive creative director Johan van Wyk at the end of 2011, and non-executive director, Dave Reddy, with his wealth of local and international business experience, earlier this year. It also appointed Simon Willar to head its West African operation and Clayton McCoy to manage the business in the UAE, and realised its East African strategy through the opening of HKLM Nairobi with Jerry Nyagah at the helm in June last year.
Moving Tactics appoints new head of digital signage
Moving Tactics has appointed Kevin Bierman as head of the digital signage solutions Division. Bierman has a vast knowledge of digital signage and will now be leading and delivering digital signage solutions customised to Moving Tactics clients’ requirements.
He studied Architectural and Mechanical Drafting in his youth and then took virtue of his career path, attending information technology courses and completed a Certified Digital Marketing course in February 2012.
Fresh Moving Tactics energy enters the world of digital signage
Moving Tactics has added four new talented employees to the company to enforce their 2013 growth plan.
Maxine Miller joins as marketing, PR and sales assistant. She studied a Bcomm at Stellenbosch University majoring in marketing and logistics and completed her post grad in marketing and advertising communications at Red & Yellow, graduating in December 2012.
Melissa Sharpington is the new national network manager. Sharpington is not only new to Moving Tactics, she is also new to South Africa. Born in the United Kingdom, she has always wanted to live the South African lifestyle. In December 2012, Melissa made her move. She studied Economics at Leeds University, where she then became an advertising manager for a publishing company in London.
Jethro Coetzee takes on the role of national maintenance manager. Coetzee matriculated in Nelspruit. After approaching Moving Tactics in 2011, the opportunity to join the team was made available and he welcomed it gladly. His best accomplishment to date is heading up a team of over 40 employees, maintaining more than 8000 screens they installed in over 1000 venues across South Africa.
Chanel Wever is the new project manager and the PA in infrastructure. Wever, a certified wedding consultant, is a proficient and tenacious young woman, who resides in Cape Town. She spent three years working in America as a front desk agent before moving back to South Africa, where she then worked for Amazon.com.
SAS appoints Desan Naidoo as MD for Southern Africa
SAS has announced the appointment of Desan Naidoo as the company’s managing director for Southern Africa, responsible for setting and managing the company’s strategy for the region.
Naidoo’s focus will be to bring SAS’s technology to life by highlighting the incredible potential analytics has to make a positive impact on both social and business issues. He will drive SAS’s focus on its stakeholders by continuously fostering improved relationships with clients, partners and the company’s wider community.
Additionally, SAS places great value on the importance of its staff globally and Naidoo will ensure that the company also drives a strong emphasis on employees locally.
Naidoo was appointed at SAS in June 2008 as General Manager: Public Sector and in February 2011 he was promoted to Operations Director. In February 2012 Naidoo he moved to the position of Director Sales Operations and Customer Advocacy MEA. Before joining SAS, he held positions with Novell and Eskom.
Who’s won what
Butter Knife PR to manage communications for Grant’s And Glenfiddich
Edward Snell has awarded the William Grant and Sons PR business to Cape Town based agency, Butter Knife PR. The agency has been appointed to primarily manage the communications for Grant’s and Glenfiddich whisky as well as to support some of the other brands that fall under the William Grant and Sons portfolio, such as Hendricks Gin and The Balvenie.
Butter Knife PR founders, Marisa Logan and Leandi Jamneck, feel strongly about changing the negative perception of PR in South Africa and pride themselves in being extremely dedicated, hardworking and hands on. The PR team aim to conceptualise creative and unconventional PR campaigns that get people talking.
“We decided to start our own business to have the freedom of working with brands and people that we genuinely like, ensuring that everything we do, we do with passion. We are incredibly excited to have Edward Snell form part of our family and look forward to supporting the William Grant and Sons brands with our unique PR approach.
LGR Telecommunications chooses Red Ribbon Communications
LGR chose Red Ribbon as their official PR agency for their strategic communications in South Africa, the rest of Africa and Australia.
LGR provision and manage some of the world’s foremost end-to-end data warehouse and business intelligence systems at leading international operators. The company has grown rapidly and now has a global presence, working 24/7 to provide strategic insight to major network operations such as AT&T, Telstra, Vodafone, True Corp and the MTN Group.
VWV lands Red Bull Beat Battle for third consecutive year
VWV has been named the agency responsible for the execution of South Africa’s third Red Bull Beat Battle. The contest will showcase the country’s top street dance talent this April in Soweto. The leading brand experience agency staged the inaugural production in 2011 and again in 2012 – needless to say that the Red Bull Beat Battle 2013 is highly anticipated!
Who’s making moves
Amstel announced as new sponsor for 19th annual MTN SA music awards
Amstel Lager has announced its association with South Africa’s most prestigious music awards event, the MTN South Africa Music Awards. As of 2013, Amstel is the official beer sponsor for the event.
Amstel has, over the past years, been celebrating the best of SA music by partnering with the stars to create well-received, elevated music experiences like Amstel Golden Hour at South Africa’s greatest music festivals. These unforgettable moments have shown that your experience with SA music is the best when Amstel is involved.
“We at Amstel tip our hat to the dedication and the talent of our music greats. To be part of the MTN SAMA’s is a significant step in reinforcing our long term partnership, involvement and commitment to the best of SA music” says Diederik Vos, marketing manager at Amstel.
Cavalry Media: Digital Solutions
February 2013 saw the opening of Cavalry Media’s doors, a digital agency from Johannesburg. The company is a partnership between two brothers, Greg Wright and Mark Wright. After playing with the idea of joining forces for over a year, the two young entrepreneurs made the leap and registered the name Cavalry Media. The partnership aims to provide comprehensive digital solutions to South African organisations, with a keen focus on eCommerce, digital communication and online publishing platforms.
Between the two brothers, Cavalry Media boasts a wide array of experience that includes a long list of blue chip brands as well as in the FMCG, events and exhibitions, government, financial services, NGO, travel and tourism, retail, auctions and education sectors.
CNN and Caterham F1 Team Renew Multi-Year Sponsorship Agreement
CNN International and Caterham F1 Team have announced that the leading international news network has renewed its multi-year partnership deal with Caterham F1 Team. The sponsorship will see CNN’s logo on both of the Caterham F1 Team cars as well as the drivers’ overalls and signals the fourth year that CNN has sponsored the growing Anglo / Malaysian F1 Team.
“Our partnership with Caterham F1 Team provides CNN with a powerful worldwide marketing platform and we’re delighted to continue the alliance of two aspirational global brands,” said Rani R. Raad, chief commercial officer for CNN International. “As a forward thinking company this sponsorship plays to the heart of what CNN is all about, engaging new audiences and exploring new affiliations beyond the traditional or the expected.”
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