Communications

During CES, much of the press focuses on the big companies and what they’re doing. There’s also a thousand smaller...

Unlike other sports sponsors, HCL’s involvement is not just about putting logos on jerseys to leverage their brand, but more...

In the coverage of next summer’s marriage between Meghan Markle and Prince Harry, two main narratives have emerged.

If you haven't considered why blogging is important for your business or brand, here are five reasons why you should...

The final installment of our three-part series on Africa's media queens. Today, we feature DRC-born Mimi Kalinda, founder of the...

The problem with fake CSI is that it's venal and self-serving, and consumers recognise it. Marketing is not CSI and...