Time to get your thinking caps on as Talk Radio 702 embarks on its annual campaign to search for 702’s ‘brainiest’ listener. The Brain of 702 with Sanlam is back and once again listeners wil... Read more
Up until now, companies have had to make do with mediocre, lacklustre measurement tools with which to measure and quantify the efficacy of their advertising spend. Lengthy, costly interviews... Read more
“It’s time for radio stations to realise that rather than competing with each other, the time for collaboration and co-opetition is now” says Gibson. The RAB was re-launche... Read more
The talk radio station is considering increasing its rates by 20% from July 2009 as demand for advertising exceeds supply. “We are in a position to increase our rates because 702... Read more
Traditional radio was limited. Take a song parody that was done by a breakfast show team. Back in the day, the parody would be recorded and played on air. If you missed it, that was it. You... Read more
align=justifyThe South African Advertising Research Foundation’s (SAARF) latest Radio Audience Measurement Survey (RAMS) reveals that Capricorn FM has reached its goal of exceeding 1.5... Read more