Research
The mindset and mood of South Africans as we go into 2018
The media could certainly help change in SA to take place in a positive direction, being trusted by a significant...
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Getting to know the ES SEMs 8-10 (Part 1)
A few years ago, The Media Online published a story on LSM 7-10, which proved a hugely popular post, and...
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First steps of the PAMS journey completed
The first results from the Publisher Research Council's Publisher Audience Measurement Survey are out.
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From face first to featuring heroes: What makes branded content rock
Branded content was first created in 1930 when P&G devised 'soap operas' to reach housewives. Now it is an increasingly...
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A New Year and a time to transition to new measures
The objective of the Socio Economic Measures SEMs, which are replacing the LSMs, are to provide a measure which would...
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Many South Africans don’t know what state capture means or understand it
While state capture has been strong in South African discourse, it has been driven mainly by civil society bodies, business...
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