Tag: ad tech

We, in our business, use cookies transparently to make sure that advertising matters for brands, publishers and most of all, ...

The role of distributed ledger technology (DLT), or blockchain, in the coming years can be compared to that of cheap ...

365 Digital’s inaugural Ad Tech Masterclass event this week offered some fascinating insights. Here are the key takeaways.

There may not be a dot-com bubble to burst anymore, but we are certainly entering into a period of consolidation ...

Why have some of the world’s largest tech companies failed at bringing marketplace technology to TV?

The mention of AI does provoke fear in many, but it has had real positive results. Netflix claims to have ...