Most of the media industry’s largest companies operate in 'two-sided markets' – platforms that maintain relationships with two distinct groups, consumers and marketers. Read more
Changes to radio line-ups often precipitate a great deal of indignation among listeners: they seethe on Twitter and inevitably the print media delightedly pick up on the dissatisfaction. Read more
Publishing platforms that keep readers’ attention offer an increasingly rare opportunity for advertisers to communicate effectively without the constant swirl of distraction bombarding consu... Read more
The Media Online's weekly wrap of need-to-know global media news. Read more
The pressure is on, for South Africa and the media as the Gross Domestic Product GDP deceased in the Q1 2019 by 3.2%. And marketers are demanding more value from their media investment ... Read more
An event, hosted by the CliffCentral team, highlighted the power of podcasting and the value of audiences who listen to this on-demand audio. Read more
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