New agencies like jazz ensembles – quick, creative and always in sync
The media agency world is undergoing a seismic shift. Traditional agencies, long the giants of the industry, now face nimble ...
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Tag: advertising
SA Home Owner: 30 Years of Iconic Brands and Experts
To celebrate 30 years of iconic brands and experts that have shaped the South African residential market, SA Home Owner magazine ...
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Strap in for turbulence ahead
Communication, transparency, and stakeholder inclusivity remain key BRC priorities as we continue to navigate the unique and complex South African ...
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Choosing an agency: List, refine, meet and…pitch
The AGENCY SCOPE market trends around agency selection for 2023/2024 vary marginally from the previous study in 2021 across the ...
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Awards Wrap: First annual Podcast Awards announced, juries for Shopper Marketing and Effies 2024 revealed
The Media Online’s weekly column delivering news of award wins, entries, competitions, dates to note and winners in the media. ...
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The changing shape of the industry in the era of AI and data
Adtech organisations sit at the very edge of innovation and the evolution of marketing. Artificial intelligence (AI), machine learning, the ...
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