Insights into digital advertising revenue generation and content strategies
The Africa Digital Media conference, held last week, provided some fascinating insights into evolving revenue generation strategies for online media.
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Tag: advertising
Agency evolution is on the horizon
Agencies were built on the bread and butter of media and creative. These days, anyone can buy media and reach ...
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Can you successfully use radio to generate leads? Here’s how in six steps
Radio is an immediate medium with high engagement levels. Immediacy and engagement are two critical factors for any lead generation ...
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The Awards Wrap: Winners from the 2018 African Digital Media Awards, Zimnat and JCDecaux win at the Exceptional Awards
The Media Online's weekly column delivering news of award wins, entries, competitions and winners in the media industry.
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A young creative mentoring the next generation
Artificial intelligence could take away the human element in media design, something which Tshegofatso Serumula is both fearful of and ...
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Creative director sat down to write article and you’ll never believe what happened next!!
According to a recent study of most clickable headlines in social media, the phrases above have the highest chance of ...
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