Tag: advertising

The Media Online's weekly round-up of need-to-know global media stories.

The numbers say the audiences are there... but consumers are less tolerant of advertising in general. Without effective strategic alignment ...

Advertisers realise radio, especially regional radio, combined with all the other social media and digital platforms, is measurable, interactive and ...

Mastercard officially kicked off its road to the 2019 World Cup by announcing Bryan Habana as its newest brand ambassador, ...

Unlike writing and thinking, good media and good advertising are not mutually exclusive. Media strategists of the future will need ...

Social Display allows brands to take existing creative from their Facebook, Instagram, and Twitter accounts and distribute these as 300x250 ...