One size doesn’t fit all: advice for brands trying to access the African market
Entering a new market is never an easy journey. The African market can be challenging as one size certainly doesn't ...
Read moreDetails
Tag: Africa
Pay-TV cap won’t save the SABC, measurement and innovation will
The SABC should look beyond revenue regulation for its security. Covid-19 is a global socio-economic issue, they should leave the ...
Read moreDetails
Case study: African news and entertainment brand uses Instant Articles to boost traffic, interactions and revenue
Genesis Media Emerging Markets (GMEM) is a news and entertainment company with brands in Nigeria (Legit.ng), Kenya (TUKO.co.ke), Ghana (YEN.com.gh) ...
Read moreDetails
Amplifying audio through podcasting, voice overs & the power of language
Based solely on Thursday’s jam packed programme featuring four incredible sessions, you wouldn’t be able to tell that Radio Days ...
Read moreDetails
New research shows extent of sexual harassment in African media
One in two women has suffered sexual harassment in the workplace in Africa. One in two. Allow that to sink ...
Read moreDetails
Podcasting 101 & the status of community radio in Africa
Day 4’s attendees at Radio Days Africa 2021 were treated to a podcasting masterclass by Jon Savage. Nigerian TV and ...
Read moreDetails
