Personalisation succeeds when companies make it easier for customers to engage, buy, and consume what they want versus the outdated concept of trying to predict the right product, place, and... Read more
For the third year in a row, Ads24 served up insightful, thought-provoking discussions and unique cuisine at its Food for Thought event. Read more
Tonya Khoury is the founder of Acumen Media, a media monitoring and intelligence outfit that uses powerful artificial intelligence and neural learning software to track and interpret media c... Read more
Artificial intelligence, virtual reality, and voice are some of the key tech trends that will shift the media industry in the near future. Read more
The most imminent AI solutions for marketers include anticipating future customer purchases, improving media buying, and monitoring social media comments to determine brand affinity and tail... Read more
While the average joe does their best to wrap their heads around artificial intelligence and the magic algorithm, journalists are having to keep up, adapt and rethink the way they gather new... Read more
