Waiting with bated breath…
Outdoor advertising is still struggling to convince Cape Town authorities that its medium is not all evil. Five years ago, ...
Read more
Tag: Billy Basson
A brief to lobby and intervene in out of home industry
The need for a strong out of home advertising industry association has never been greater for players operating in the ...
Read more
Major push for new out of home media research
While the world has seen a surge in digital media advertising, out of home advertising has stayed static in terms ...
Read more
Big digital players to change face of out of home advertising
The Out of Home Media South Africa (OHMSA) delegation recently returned from global industry conference, FEPE, with predictions and trends ...
Read more
Briefly…Digital out of home ads increasing
The increased success of digital out of home (DOOH) advertising in South Africa is intrinsically linked to the country’s infrastructural ...
Read more
