Tag: Britta Reid

While the overall ABC Q1 2019 results are not too gloomy, numerous more infrequent titles were not required to report, ...

Certainly for committed radio advertisers, time spent with programming and insights managers will enable them to enhance campaign performance.

The fireside chats that preceded this year's Liberty Radio Awards unearthed fascinating insights from 'firestarters' (the young ones) and 'firebrands' ...

Predictably the initial reaction to the alliance is that of “mismatched case of calculators meets crayons”. Britta Reid analyses the ...

Media agencies, servicing clients with media auditors, would do well to initiate discussions around the issue of loadshedding and TV ...

Certainly, there is a sense that our local media agency industry is moving meaningfully forward, and that 2019 will be ...