MRF market research on track
The Marketing Research Foundation’s (MRF) new research initiative “has received resounding support from the majority of the country’s main advertisers”. ...
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Tag: Clare O’Neil
Reliability and innovation in the RAM reports
The Broadcast Research Council of South Africa has completed its first year of RAM quarterly reports for 2016 with the ...
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The TV waiting game – is it necessary?
The Broadcast Research Council of South Africa (BRC) recently presented the latest BRC TAMS panel universe update. Since the BRC ...
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SAARF claims grossly inaccurate, says BRC, but ‘door is still open’
The Broadcast Research Council of South Africa (BRC) has vehemently denied claims made by the South African Audience Research Foundation ...
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Who’s made the media news? The top newsmakers of 2016
Another year has come and gone, where many people, companies, organisations and groups made headlines. Here are The Media Online’s ...
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90% local music: Numbers to go with opinions
It’s been six months since the SABC’s decision to playlist 90% local music on all 19 of its radio stations. ...
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