Michael Bratt chatted exclusively with Wavemaker global president for market development, Ajit Varghese, and SA CEO Lwandile Qokweni. Read more
Halfway through the Sum of 21 Academy programme, Mpho Qhomane sees the agency world through a youngster’s eyes, with passion and optimism. Read more
[COMMENT] According to a recent study of most clickable headlines in social media, the phrases above have the highest chance of getting noticed. And if you’re wondering about my bio pic, I t... Read more
If Banksy didn’t display his artwork in an OOH environment, it wouldn’t have had the same effect... it's because he pulls off his stunts publicly that he’s able to shift and play with cultur... Read more
Brands need to step away from their strategy and listen to what their consumers want, which should be based on psychographics, not demographics. Read more
The world of business is rapidly changing, with tech being a major disrupter, and brands that don’t keep up will find themselves in trouble. Read more
