Tag: data

In Sub-Saharan Africa, CMOs are increasingly expected to lead the charge on growth. With rising youth populations, rapid urbanisation and ...

I took a break from writing to really look at what could help CMOs, and marketers. Out of all the ...

This past March, the A Million & Change’ campaign, executed across Jacaranda FM and East Coast Radio, was the biggest ...

Would you believe that Google went into my #GoogleDrive and removed one of my videos because they said its contents ...

AI drives modern marketing, optimising content, targeting audiences and shaping creative decisions. But what happens when flawed inputs lead it ...

The next two years, 2026 and 2027, are going to see two key changes in South Africa’s current TV planning ...