Smart Shopping was introduced by Google in 2018 and signifyed another step towards automated and machine-learning focused advertising. Tested and developed under the universal shopping beta... Read more
In a world where traditional advertising is at once disliked and in some cases being phased out, how is it that digital advertising has continued to increase AND show real value? Read more
The web is not a stand-alone channel for big brand advertisers. Could it become so again? Yes. Brands could find a way to be innovative online if they are willing to spend the money. Read more
South Africa's Mark1 Media has joined Tribe Global, a network of 30 independent agencies across 48 countries. It is the first African agency to do so. Read more
We have to push organisations along the digital supply chain harder. The Digital Advertising Responsibility and Ethics approach focuses less on demonising and more on humanising business. Read more
What was the most disruptive influence on media over the past 10 years and what will have the greatest impact over the next decade? #TenYearsInMedia Read more
