Maximising ad performance during load shedding
Dentsu has announce the launch of a ground-breaking new AdTech solution, NightVision, set to revolutionise the advertising industry in South ...
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Tag: Digital Media
Can AI outperform human creativity?
Generative AI’s contest with human creativity has taken on a new dimension with the recent challenge issued by Gavin Dudley, ...
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Efficiency of AI will be inevitable for media buying
If you have children who are going to be entering the workforce in the next 10 to 15 years, you ...
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Media entrepreneur: Hustling with relentless grit and a wicked sense of humour
After the "blip" that was the Covid-19 pandemic, Cindy Laufs set a revenue growth target of 20%. It was a ...
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How ‘momfluencers’ can drive positive engagement for brands
A momfluencer is a special kind of content creator able to juggle motherhood while creating beautiful content for brands.
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New-school ad creators in a world of digital innovation, technology and content creation
The digital innovation train is moving fast on its tracks with no signs of slowing down, even in 2023.
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