COVID-19 proves that media’s value is growing – but we need to find better ways to measure it
The COVID-19 pandemic is disrupting every industry. For the media sector, coronavirus creates both opportunities and challenges.
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Tag: Digital Media
Adding value as companies move to online in the time of COVID-19
With South Africa’s shift to full lockdown after the preceding period of recommended social distancing, many companies are now having ...
Read moreDetailsDigital media: The lifeline for businesses during coronavirus pandemic?
The lifeboat here, right now is digital media. For a business to survive in this critical, life-altering time is to ...
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Facebook connecting local communities at a time of social distancing
People everywhere, including here in South Africa, are turning to technology and social media platforms to connect with family, friends ...
Read moreDetailsThe Bookmarks 2020: True celebration of emerging talent in digital industry
This year's Bookmark Awards, hosted for the first time via the IAB SA digital channels and local press network, were ...
Read moreDetailsInfluencers the word-of-mouth marketers for the digital age
These individuals rule social media, possessing huge followings and driving opinion; they’re the word-of-mouth marketers for the digital age.
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