Strategies to maximise return on ad spend this retail season
South Africa’s year-end retail season has officially kicked off, and with Black Friday, the December holidays, and Back to School ...
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Tag: Flow
Embracing the entrepreneurial mindset: Lessons from the trenches
In the business world, nothing stays the same for long. This makes an entrepreneurial mindset not just helpful, but essential. ...
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The cookie comeback
Third-party cookies – a source of contention for brands and marketing teams since Google first announced that it would be ...
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The changing shape of the industry in the era of AI and data
Adtech organisations sit at the very edge of innovation and the evolution of marketing. Artificial intelligence (AI), machine learning, the ...
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Media Moves: IRT wins MyCiti rights… again, Jimmy Moyaha new host of SAfm Market Update with Moneyweb, BMT provides turnkey solution to assist emerging DOOH businesses
The Media Online’s weekly round up of people, account and business moves in media. This week’s BIG move: IRT Media ...
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