Load shedding is not a good enough reason to cut TV budgets
Not only does load shedding impact the South African economy, but small businesses are also affected, traffic, households...What does this ...
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Tag: impact
OMC update: With change comes more refined results
The OMCs change to a new partner and new software is one that will no doubt get even the most ...
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Financial distress prevails among South African consumers
South African consumers continue to face very tough financial times. These are the findings of a survey conducted by infoQuest/TrendER.
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One step in the past … one step in the future
As media planners, we are constantly looking back into the past, to project the future. While successful most of the ...
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Digital terrestrial television 101: the long and the short of it
The job for TV strategists and planners is about to become infinitely more complicated … and interesting!
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60 Radio ideas brainstormed in 60 minutes
Week two of Radio Days Africa 2021 kicked off in style with two sessions that had panelists buzzing to share ...
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