Going beyond demographics
The 2025 Income & Expenditure survey reveals some noteworthy South African realities. One is that on average, women still earn ...
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Tag: MAPs
What the latest Marketing All Product Survey reveals (with video)
The Marketing Research Foundation (MRF) has announced the 18th release of the Marketing All Product Survey (MAPS), delivering the most ...
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Latest MAPS data gives a snapshot of a nation in transition
The Marketing Research Foundation (MRF) has released its latest Marketing All Product Survey (MAPS) dataset, covering the period from July ...
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Rage against the TV screen: is Gen Z done with television?
The data is in, and it’s official: things are not looking good for South African television. The latest MAPS data ...
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SA households grappling with financial strain
The Marketing Research Foundation (MRF) and Plus94 Research has unveiled the latest comprehensive Marketing All Product Survey (MAPS) dataset through ...
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MRF and Plus 94 Research collaborate with ESOMAR for the latest MAPS
Three full calendar years of South African consumer insights across media consumption habits and product purchasing trends will be revealed ...
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