The death of print/TV/magazines has been in the headlines for sometime in South Africa and around the world. Certainly the threat seems to be more real outside of our continent than in it. R... Read more
Digital media planning has been given a boost with the announcement for the Digital Media and Marketing Association that audience data provided by its official measurement provider Effective... Read more
In a recent blog, Stick em in the naughty corner or learn to play darts, I suggested that the best way to deal with the latest media insurrection would be to take the ringleaders and stick t... Read more
When Donald Liphoko arrives at his new government offices in Pretoria, you could be excused for thinking he was one of the working minions. He is slightly built, drives a clapped-out 1991 Vo... Read more
What does the South African Audience Research Foundation (Saarf) mean to the media planner? It is the body that represents media owners and marketers, and their common need to measure audien... Read more
Africa is on the brink of a smartphone revolution with renewed mass market penetration into the African and South African market already underway thanks to a host of new entry level models f... Read more
