Tag: media planning

Traditional radio is not only having to battle against other mediums such as television, print and out of home for ...

In May this year, the annual DoubleClick Executive Summit took place in Johannesburg in partnership with Google. Key speakers addressed ...

This article was provoked by a report on The Media Online website on the paper presented by Clare Bowen titled ‘Reappraising ...

The highlight of my media career is undoubtedly being called a “media anarchist” in 2008 when I pointed out to ...

I recently wrote about the Broadcast Research Council of South Africa (BRC) TAMS panel universe update presentation (April 2017). To ...

Writing in Brave New World, Aldous Huxley noted that “most human beings have an almost infinite capacity for taking things ...