Why Facebook advertising trumps Twitter’s offering
The social media scene in 2016 is shaping up to be very different to the recent past. Apart from Facebook ...
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Tag: mobile advertising
Maybe you should stop calling it ‘mobile’?
Maybe, just maybe, it’s time you stop referring to the mobile industry as 'mobile', because you’re simply perpetuating a silo ...
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The sad state of mobile advertising (I’m crying on the inside)
OPINION: Let’s be honest for a minute. My wife and I both love advertising. I watch ads on TV and ...
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Mobile: The greatest transformation in marketing
Today’s consumers have an endless choice of the media they decide to engage with and compared to just a decade ...
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Free calls and free stuff rock on mobile
People love free trials. A taste of something new and tasty, a new brand of washing powder, a shampoo that ...
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Mobile-first will be the rule, not the exception
In 2015 every website must be mobile ready because everything’s shifting mobile. What’s more, according to Ovum, one billion people ...
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