Pitch perfect: What does it take for media agencies to win big accounts?
What does it take for agencies to win big media accounts with clients? Is there a secret formula or strategy? ...
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Tag: PHD
Alarms sounding for media agencies
South Africa's media agency leaders are, on the whole, buoyant and bullish, keen to embrace the challenge of ongoing change ...
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Unilever to move its African agency business to PHD
PHD, a division of the Omnicom Media Group, has won the Unilever account, and will handle all it's Africa business.
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World of Media: OMG and PHD launch VW data unit, Martin Sorrell’s new agency plan, Jeff Bezos weighs in on Donald Trump media attack
The Media Online's weekly round-up of global media stories.
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Advertising with an agenda: Is SA ready for ‘hackvertising’?
Three brand gurus talk branded content, and how to get it just right.
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The buzz around branded content – and an industry body to oversee it
Everyone seems to be talking about branded content marketing nowadays, a less-intrusive alternative to traditional advertising.
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