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Only a third of South Africans have read a newspaper or magazine in the past month. That was one of ...
Read moreAlong with the new Establishment Survey came an important new socio-economic segmentation system designed to replace Living Standard Measures (LSMs), ...
Read moreIn front of a packed room at The Wanderers Club, the eagerly anticipated Establishment Survey (ES) was officially launched. Michael ...
Read moreThe difference between ‘reader research’ and ‘readership research’ (a term the Publisher Research Council has adopted) is “subtle but crucial". ...
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Read moreThe Broadcast Research Council of South Africa (BRC) has vehemently denied claims made by the South African Audience Research Foundation ...
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