All CEOs should read this
Corporates should include another ‘p’ in their marketing plans, to support proper journalism. This may well be the most effective ...
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Tag: Spark Media
Why consumers turn to trusted news media in times of crisis
The only counter to an avalanche of fake news is a trusted, credible and healthy news and journalism sector that ...
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Dear Mr Moerdyk: SPARK Media respectfully disagrees with you
SPARK Media respectfully disagrees with aspects of Chris Moerdyk’s article which bemoans the lack of credible market intelligence and research ...
Read moreDetailsFocusing on your ‘heavies’ will result in failing to see the ‘light’
Mass reach of potential new and infrequent buyers of your brand, are your most important target market when planning media.
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Media moves: Taback new group MD of Mediology, SPARK launches industry Get It, Biznews looking for interns
The Media Online's weekly round up of people, account and business moves in media.
Read moreDetailsMedia moves: King James expands into publishing space, SABC appoints COO and head of news channel, Leigh Kinross new MD of AMP
The Media Online's weekly round up of moves in media, with many coming from the SABC.
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