It’s been an unusual year for sports, with many tournaments being delayed, the global pandemic leading several matchups to be played in empty stadiums and much creative thinking required fro... Read more
The pandemic has placed enormous pressure on sport. Vital sponsorship budgets have been drastically cut. But the game is not over for sport sponsorship. In fact, our study indicates it could... Read more
Myolisi Gophe launched the Cape At 6 Sport website and magazine in 2019. It is a title covering the field of amateur sports. Gophe has just published his fourth issue in what has been an ext... Read more
[PARTNER CONTENT] A new player has entered the sports content market with the launch today of the Africa Sports Channel (ASC), the continent’s first subscription sports on demand audio platf... Read more
The IOC has been sharply criticised for its recalcitrance in not postponing the games sooner. Some have suggested its brand has suffered as a result. Read more