Where’s the creativity in digital ads?
Now, creativity lies in integrating paid and non-paid or earned media. The innovation lies in tying together two types of ...
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Tag: strategy
We need to like you: why client/agency relationships matter
The best relationships are formed when everyone plays open cards, with no hidden agendas.
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The Naming of Media Rooms (with apologies to Henry Reed)
One of the real advantages of being a media desperado (sorry I mean media freelancer) is that you get to ...
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Julie Dunstan joins Mediology as business unit director
Media and online marketing agency, Mediology has appointed Julie Dunstan (49) as Business Unit Director on the Momentum Group.
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Maximise your content strategy with Everlytic’s educational series
Everlytic, a software company specialising in digital messaging and marketing automation, has released an educational white paper series.
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Presidents and social media – who does it better?
Ramaphosa’s use of Twitter is admirable, it’s a step in the right direction, and it’s still in its early days. ...
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