Change is the watchword for West African media
Looking ahead, the prognosis for ad spend in West Africa is bright, as adjudged by many credible analysts and professionals.
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Tag: technology
The message is now the medium
The State of Video authors predict that the video marketplace will reconfigure itself from serving a few hundred large advertisers ...
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World of Media: LG, Airbnb and Novartis launch global media account reviews, TiVo lauches court case against Comcast, Facebook’s $5bn fine
The Media Online's weekly round-up of need-to-know global media stories.
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Automating media to help make sense of data
Automation is changing many industries, making processes faster and more efficient. But is this tech taking away the human touch?
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Key tech trends for media practitioners in today’s world
Artificial intelligence, virtual reality, and voice are some of the key tech trends that will shift the media industry in ...
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Micro moments, consumer insights and the future of media planning
Some big digital trends in 2019 are mapping the consumer journey, storytelling, social media that’s even more embedded in our ...
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